“Fashion companies without a digital strategy are driving Fred Flintstone’s car- you know the one where he uses his feet to make it move? So unless your brand is based out of Bedrock, I’d say it’s time to figure it out. It doesn’t have to be perfect and you don’t have to be everywhere, just start and let the community be the judge-”—My advice to brands in my interview with WGSN
If there is one trend that has emerged as the common denominator across all the collections for spring, I’d say the peplum is it. I put peplum in my “had me at hello” category, along with bows and ruffles. It’s a simple ode to days long gone, where the thrill of life was simply in a frill.
I love the peplum, not just because it hides the stomach (genius) but because it’s a character defining design element. Not everyone can just throw on a peplum, because you kind of have to own it. Not to worry, any one can own it, you just have to realize that it deserves a head to toe look. Polished is the word that comes to mind.
The peplum is the star of the look, so if it’s a peplum skirt for example, limit the top to a simple one that you can tuck in. The peplum deserves a heel because you need to balance the width the peplum makes with some height. But beyond that, it’s a super easy, statement-making look. So don’t be afraid to try it, you may just like it. And don’t be surprised if after, you find yourself looking for white kid gloves and a pillbox hat.
In my continuing blog series of seeing where some of my very talented fashion friends started in this wonderful industry, today’s profile is the very elegant Style Director of Grazia, Paula Reed. I hope you enjoy Paula’s story in her own words.
"I got my start when the legendary PR, Lynne Franks, gave me an interview on the day I knocked on her office door. I was a bedraggled student who had just moved to London from university in Dublin. I had no contacts, precious little experience and a terrible wardrobe, but luckily I also had a lot of passion for the industry and was desperate to get started. She took me on right there and then. It was the late 80’s and I worked on the PR accounts of London Fashion Week, Katharine Hamnett and Body Map. It was like I had fallen asleep and woken up in HEAVEN. Haven’t really looked back since." -PR
I know, I know, it’s all about @. @ gets all the glory, but I think it’s high time to applause the hashtag, or as we have all known it for our entire lives, the number (#) sign.
The # sign has always lived on the phone and frankly I don’t think anyone to this day knows what it’s there for? I for one have no idea. All I know is that in #SocialMedia, the hashtag is the enthusiast, the aggregate, the punch line. The hashtag can have a super dry sense of humor and it has officially transcended the gates of social media into my every day emails. If you don’t believe the importance of the #, practice reading the below simple sentences.
A) Your shoes don’t match. I’m just saying.
B) Your shoes don’t match. #JustSaying
I’m thankful for # because it makes writing so much more fun. Now if only my sarcasm notation (*S) could become official, then life would really be grand. #JustSaying
In my continuing blog series of seeing where some of my very talented fashion friends started in this wonderful industry, today’s profile is Tina Craig, co-founder of the very chic & popular blog, Bag Snob. Before you read this, you must appreciate that Tina & I met on Twitter following a not so nice blog post Bag Snob wrote on a Donna Karan handbag. I of course decided to face them head on & politely asked them (via Twitter) if they had ever taken a picture that just didn’t do ‘them’ justice (and if I could send them the bag sample to properly review). Post that, we become fast friends and eventually that friendship grew into the very successful Bag Snob x DKNY handbag collaboration we debuted last year. Don’t you just love a happy ending? Anyway, I hope you enjoy Tina’s story in her own words..
"After graduating from USC, I came to visit Kelly (Cook) in NYC where she had just started a job at Mark Eisen. I ended up staying almost the entire summer, interning at her office in exchange for free clothes. I answered phones, picked up breakfast for Mark daily (English Muffin lightly toasted, no butter, and a large slice of tomato with a sprinkle of salt) and spent hours standing at the copy machine making photo copies of line sheets. It was all worth it! I had the best wardrobe— including a purple sequined jumpsuit Kate Moss wore on the cover of Vogue." -TC